First impressions are important. Your profile on social media is the new business card. Not that a business card should be disregarded. But with millions of people on social media such as Facebook, Twitter or LinkedIn you should not neglect your appearance on these platforms. Put your best foot forward.
Well designed banners are a natural extension of your web presence. Create a uniform easily recognisable brand across all areas of the internet where you might be present. And don’t forget that all important call to action. What do you want your customers to do?
Make your Facebook presence count. Whether you are looking for a banner on your Facebook page that represents you or your business or whether you need to run an ad campaign on Facebook to increase leads the right kind of banner will help you reach your goals. Selling products or just need to capture more Likes, a well designed message will do much to create the correct exposure or give you the results you are looking for.
What do you think to yourself when you see a Twitter banner? It’s surprising to see how few individuals and businesses make sure their Twitter banner is on brand. It’s even worse when somebody’s Twitter avatar is an egg. Of course most businesses realise that being an egghead is not going to do anything for their brand. But they might not know that a plain flat Twitter banner can be just as off-putting to potential followers. Be sure to keep your online presence exciting and engaging. And in line with your general image and brand.
A company page profile on LinkedIn is a must for a business. Take time and care to ensure the cover image, or what LinkedIn refers to a Hero Image, is in line with the image you would like to showcase on this platform. LinkedIn is not the stage for cute cat photos but is a serious business networking medium. Treat it as such and make sure your brand and image is relevant to the message you wish to put out to other LinkedIn members.
You might wish to sell an eBook or give it away in a trade for an email sign-up make sure it has an attractive cover. A well designed cover is more important than you might think. This is especially true if you think that a give away is just that free. Even free eBooks need a good looking cover. If you are trading an eBook for an email sign-up for your important list then a creative and appealing design for your cover is most definitely relevant.
I have been working with Yeah Can for all my design needs, in particular my new company website, since 2012. A fantastic and dynamic team, great customer service, and products and services of the highest quality!!! I’m delighted to see they’ve branched out to Berlin! Awesome.
Amy: for The intiMate Initiative
Link to site: https://theintimateinitiative.com/